The Name Of The Game Is Content Delivery
With the Consumer Electronics Show underway in Las Vegas, it's always interesting to see the new gadgets and gizmos that companies will be putting on the market in the near future. One reason there are predictions that the CES show may someday disappear is because nearly all of the gadgets – every year – are variations on the same theme. Most are delivering content – whether that means movies, music, websites, social networks or whatever. Content is still what it's all about.
And while we all suffer from the same assumptions – that the new products must be better in some way than the old, the truth is that the "old" ways of delivering content still have value, they are still used by consumers, they still have value as an advertising vehicle, and they still make money. The major television networks are doing just fine, for the most part. There are even signs that the radio industry might be returning to profitability (although the way the industry is getting back into the black are probably not the best). And, of course, our favorite industry – telephone time and temperature – continues to deliver content on the phone to millions of callers per day, including content delivered to callers on cell phones. At the end of the day – content is still what it's all about, no matter how that content is delivered. That includes time and temp.